Keturah Hammond and Alexis Sykut
5 Metrics Fundraisers Need to Track to Retain Their Donors
Donor retention is undeniably critical to meet your nonprofit’s revenue goals, but it can be tough to know which efforts result in higher retention levels or upward movement of donors. That’s why we put together a list of the five essential metrics you need to know, as a fundraiser, to achieve higher retention rates.
Keturah Hammond and Alexis Sykut
The 6 Most Common Data Mistakes Fundraisers Make—And How to Fix Them!
Over our three decades of work with clients, we've noticed some common mistakes that fundraisers make with their data. So, we decided to round up the six most frequent mistakes that we see and explain exactly how you and your team can fix them.