Work Smarter: 6 Tips to Effectively Crowdsource Your Documentation
As much of the nonprofit workforce continues to work remotely, documenting your organization’s policies and procedures will be the cornerstone to operational success. But finding the time to document your work can be tricky—it often gets lost in the everyday shuffle. Read on for tips to help you crowdsource your documentation and leverage technology, process, and people to build an effective framework.
Ask Me Anything: Pricing for the 2021-22 Season
Ask Me Anything! Your Arts Marketing Questions, Answered. How should we price tickets for an in-person 2021-22 season?
Ask Me Anything: Refunds and Exchanges for 2021 and Beyond
Ask Me Anything! Your Arts Marketing Questions, Answered. Should we offer no-cost refunds and exchanges on all tickets in the future?
Opera Programming for a Changed World
We’ve been through a lot since opera companies went dark in March 2020. As a result, we’ve all changed. When we resume life without social distancing and masks, it’s likely our appetite for social outings, and the kinds of art we consume, will change too. What will opera audiences want to see in this altered world? What is the correct balance of in-person vs digital performances? We delve into these questions and more in this blog.
Ask Me Anything: Digital Content After Reopening
Ask Me Anything! Your Arts Marketing Questions, Answered. Should we continue offering digital options once our venue reopens for in-person events?
How to Take Care of Operations During COVID-19
We recently partnered with Certified Venue Executive Joe Levy for a webinar about the operational skills and practices that are crucial in re-opening and managing venues in this moment. We outline the highlights of our session and how you can take care of operations during COVID-19.
A Tale of Two Digital Membership Programs: Steppenwolf and SFJAZZ
With the popularity (and necessity) of digital programming during the pandemic, marketers are thinking about how to develop a loyal digital audience. That instinct, paired with the need to continually engage audiences during the halt of in-person performances, has prompted organizations to develop new and innovative membership models for digital programming. We spoke with industry leaders Steppenwolf Theatre Company and SFJAZZ about their digital membership programs and early results. Spoiler alert: the insights are fascinating!
RMA Feature Focus: The Party Size Report
With the promise of a COVID-19 vaccine on the horizon, arts organizations across the country are cautiously planning to once again welcome patrons into their venues in 2021. There are a myriad of factors that go into this planning and we wanted to remind you of the RMA Party Size Report, which will be helpful for planning for social distancing.