Segmentation 101—6 Metrics for More Effective Donation Asks
Segmentation. It’s a practice that we’ve been preaching here at JCA for years, and it’s essential to ensure that you’re targeting your annual giving prospects with timely, relevant asks. Going back to basics, here are six key metrics for more effective donation asks.
WEBINAR: System Selection
When searching for a new CRM or ticketing system, it’s important to find the right fit. The key to picking the right system is understanding your needs, and evaluating your options based on your organization’s unique requirements and priorities. Download the webinar materials to learn more.
5 Metrics Fundraisers Need to Track to Retain Their Donors
Donor retention is undeniably critical to meet your nonprofit’s revenue goals, but it can be tough to know which efforts result in higher retention levels or upward movement of donors. That’s why we put together a list of the five essential metrics you need to know, as a fundraiser, to achieve higher retention rates.