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Thwarting doomsday: Why arts organizations must embrace innovative ticket pricing to grow sales and revenue.
View a candid presentation from TLCC2016 about the "state of subscriptions" in the ticketing marketplace.
"I'm getting pressure from the board to bring in more ticket revenue ..." Find out what Timmy Metzner has to say.
"Some people on our staff and board believe that comping people in will incentivize them to become regular patrons ..." Find out what Timmy Metzner has to say.
"What methods have proven successful for converting younger ticket buyers into donors?" Find out what Timmy Metzner has to say.
"We work hard to get each patron to consider becoming a subscriber. But with so much different behavior among audiences, is that a worthwhile effort?" Find out what Timmy Metzner has to say.
"What are ways to increase Millennial ticket buyers across genres for performing arts organizations?" Find out what Timmy Metzner has to say.
"One of our shows isn’t selling well, and we're considering significantly lowering the ticket price. Is this the right approach?" Find out what Timmy has to say.
