Steve Jacobson
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Grow arts and culture revenue

Your Arts Marketing Questions, Answered! A Collection of AMAs from 2018

Our gift to you, this holiday season, is our 2018 Ask Me Anything Book!

In this book we've combined all of our answers to your 2018 arts marketing questions. You'll find advice on pricing, segmentation, patron retention, donations, and more. Our hope is that your team can use this book as a starting point to discuss industry best-practices to meet (or exceed!) your goals for 2019.

Enjoy—Happy Holidays!


JCA Arts Marketing collaborates with cultural organizations to increase revenue, boost attendance and membership, and grow patron loyalty. We provide consulting and software services to hundreds of cultural institutions across multiple genres, including dance, museums, opera, performing arts centers, symphony, and theatre. We can help you achieve your marketing goals.

Subscribe to our Ask Me Anything series