Thinking Inside the Box: The Question of Customizing Your CRM
Whether you’re implementing a new CRM or living with your database software solution, the pressure from your internal customers to build custom solutions can be significant. And the more capable your IT shop is, the more appetizing customizations can seem. How do you know when the way you do business should drive software development? And when should your software capabilities drive how you do business? We dive into the "customization question" in our latest blog.
How to Take Care of Operations During COVID-19
We recently partnered with Certified Venue Executive Joe Levy for a webinar about the operational skills and practices that are crucial in re-opening and managing venues in this moment. We outline the highlights of our session and how you can take care of operations during COVID-19.
A Tale of Two Digital Membership Programs: Steppenwolf and SFJAZZ
With the popularity (and necessity) of digital programming during the pandemic, marketers are thinking about how to develop a loyal digital audience. That instinct, paired with the need to continually engage audiences during the halt of in-person performances, has prompted organizations to develop new and innovative membership models for digital programming. We spoke with industry leaders Steppenwolf Theatre Company and SFJAZZ about their digital membership programs and early results. Spoiler alert: the insights are fascinating!
RMA Feature Focus: The Party Size Report
With the promise of a COVID-19 vaccine on the horizon, arts organizations across the country are cautiously planning to once again welcome patrons into their venues in 2021. There are a myriad of factors that go into this planning and we wanted to remind you of the RMA Party Size Report, which will be helpful for planning for social distancing.
SUCCESS STORY: Replacing a Dinosaur of a System—The Field Museum’s Evolution
In 2019, the Field Museum wanted to replace its ticketing and admission system, because it was no longer meeting their needs. The organization engaged JCA to help them through the system selection process, from initial discovery through determining the right fit. We outline the project process and results in this recent client success story.
WEBINAR: Keeping the Lights On: Top Tips from an Operations Expert
From Front of House to Back of House and everywhere between, events and performances require careful planning and preparation. In this session we talk to Joe Levy, a certified venue executive with over 25 years of experience, about how to prepare for reopening, social distancing, and keeping everyone safe.
Ask Me Anything: Maximizing Revenue with Digital Performances
Ask Me Anything! Your Arts Marketing Questions, Answered. How can we maximize revenue for digital performances?
Ask Me Anything: Audience Growth through Digital Performances
Ask Me Anything! Your Arts Marketing Questions, Answered. Can digital performances grow our audience?