Jennifer Sowinski Nemeth

Jennifer enjoys working with arts and culture clients to help them increase revenue and grow audience through data-driven strategies including pricing studies, venue re-scaling, customer behavior analyses, and segmentation.

Audience Research & AnalysisPricing

Data in Marketing: Pricing to Maximize Revenue

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Audience Research & AnalysisSubscriptions and Memberships

Minimize the “risk” factor—by crafting a consistently excellent audience experience.

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Audience Research & Analysis

Emerging Trend: The Strength of Music Organizations Post-Pandemic

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Audience Research & AnalysisMarketing ServicesSubscriptions and Memberships

Data in Marketing: 3 Key Metrics for Analyzing Subscription Package Success

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Audience Research & AnalysisSubscriptions and Memberships

Optimizing Your Membership Program: Two Critical Pieces of Research

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Audience Research & AnalysisPricingSegmentationSubscriptions and Memberships

MEASURE, ASK, ACT—Laying the Foundation for a Sustainable Audience

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Audience Research & AnalysisPricingSubscriptions and Memberships

RMA Feature Focus: Tracking Holiday Shows

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PricingSegmentationSubscriptions and Memberships

Ask Me Anything: We want to update our Membership structure, where should we start?

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Pricing

RMA Feature Focus: Price History Report

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CRM & DataSegmentation

Best Practices for Using Demographic Data

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