JCA out in the field
At JCA, we're dedicated to serving the technology needs of nonprofits. As part of that mission, we are committed to participating in industry conferences, events, and speaking opportunities to provide our expertise to the larger nonprofit field.
The Virtual Stage: Crafting a Complete Customer Experience
Jamie Alexander, JCA Arts Marketing
Mara Hazzard-Wallingford, Tessitura
Michael Adams, Stratford Festival
Andrew Moreau, Celebrity Series of Boston
ABOUT THE SESSION:
Hosting virtual performances and events isn’t as easy as uploading recordings to YouTube. It requires crafting engaging programs for a new viewing experience in an uncontrolled environment, all while ensuring that programming meets brand and mission-based standards. At the same time, arts administrators need to invent new processes to ensure a seamless experience for their audiences and develop relationships with their patrons. In this session, leaders in the digital space will discuss best practices for creating an enjoyable virtual experience: from programming to branding, ticket pricing, and customer relationship management.
Interested in having a JCA team member speak at your event?
Fill out the form below, and a representative will get in touch to discuss details.