Prospect Research 101: Improve Your Donor Communications
When it comes to crafting an effective fundraising strategy, understanding your donors is key. Guest author, Sarah Tedesco, gives five great tips for maximizing success.
In these post-election days, "let us not forget the greater battle: the fight to understand the other."
Success Story: Spoleto Festival USA
Spoleto Festival USA took steps to understand—and remedy—flattening ticket sales and revenue from their annual 17-day event. Find out how they worked with JCA Arts Marketing to boost attendance.
Peer Talk: Profiles of Revenue Management Application (RMA) Users
We interviewed people from diverse organizations and job roles to find out how they’ve made the RMA work for them.